Even as the U.K. travel market struggles under the weight of global economic pressure, online travel bookings are projected to increase by 3% in 2009 according to PhoCusWright. With online leisure and unmanaged business sales of nearly £17.1 billion, nearly half of the U.K. travel market is booked online U.K.

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retains_position_as_largest_online_travel_market_in_europe/